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Join Dennis and its MagBooks
Dennis Publishing Ltd is one of the world’s leading independent publishers, producing over 100 MagBooks every year, covering a variety of popular subjects and always exploring new territories. 2009 saw Dennis MagBooks turn over £3.2m. In 2010, this is expected to rise to £5.1m.
How your brand can benefit from MagBooks
MagBooks are revolutionary, a book and magazine hybrid. The specific subject matter offers a new and unique way of appealing to the consumer. It also provides advertisers with a quality platform on which to promote their brand.
Target audience
ABC1 adults, aged 25-54, enthusiast base looking to purchase a MagBook to meet their aspirational needs on a specific subject matter, be it technology, photography, motoring, health & fitness and many other topics. Readers invest in these titles to benefit from the advice and views of experts in the field.
MagBook cover prices reflect the high-quality reproduction and editorial excellence on offer.
The long shelf life provides clients with greater presence on the newsstand in comparison to a standard weekly or monthly title.
MagBooks offer a ‘keepability factor’ they are not thrown away like regular magazines, instead being referred to again and again.
Investment in point of sale ensures great standout and exposure in leading retail outlets.
For more information on partnership opportunities contact Katie Wood at Katie_wood@dennis.co.uk or on 0207 907 6689
MagBook Categories
- Alternative Lifestyle
- Cars and Motoring
- Computers and Apple Technology
- Digital Photography
- Lifestyle
- Sport, Health and Fitness
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